Webinar: Get Social with Your Customers

Date: 
February 25, 2015 - 12:00pm - 1:00pm
Vanessa DiMauro

Vanessa DiMauro, Founder and CEO, Leader Networks  slideshare   audio

Forrester Research has declared 2015 to be the Year of the Branded Online Community. However, digital communities have been around since the invention of the Internet – so why are they now coming to the forefront of digital innovation? What is it about online communities and digital engagement that has the power to transform business?

Vanessa DiMauro, CEO of Leader Networks, will share her insights on the dramatic evolution of online communities as they’ve gone from invisible to unavoidable. Until recently, online communities and social channels were largely experimental, and generally irrelevant to business operations. While they’ve increasingly served an important marketing role, the insights gained from digital channels have rarely been leveraged internally. However, it’s now clear that social business is here to stay and the firms that use digital channels to listen, collaborate, and react to customers have a significant competitive advantage. This webinar will discuss how to use online communities as a powerful catalyst to customer and other stakeholder relationships.   

Join this webinar to:

  • Learn how to use online communities as a powerful catalyst to customer and other stakeholder relationships
  • Use community feedback to continuously improve your business processes
  • Hear about best practices in launching and scaling digital communities

This webinar will be held on Wednesday, February 25, from 12 noon to 1:00 pm Eastern time. Vanessa will start with 20 minutes of her perspectives and experiences, followed by 40 minutes of Q&A.

 

Event Type: 
Webinars